Snapchat became a very huge social media outlet for teens and young adults as it was a way to communicate with images and messages that would disappear. Unlike Instagram or Facebook that also appeared during this age of technology, parents would not be able to track what their kids were doing except with snapchat stories.
Snapchat was created by students that went to Stanford, it had a slow start, but after rebranding it became a huge hit will school kids. People were able to send photos and texts and they would go away once they were opened. It also tells you if someone takes a screenshot of your messages or snaps.
So a lot of people really early on after the rebrand used Snapchat because it was so different to everything else out there. Because it became so huge with kids I feel that it strays away from the curve that we learned about. As many adults do not use snapchat, really only teens and young adults use it. So I am sure in the realm of teenagers and young adults it follows the curve that we learned about in class. For parents though Snapchat was and still is a hard outlet for them to control, as they are not able to see what their kids are putting out. Not only do messages and snaps disappear but Snapchat was the pioneer for stories. Stories are images that you post that everyone that follows you can see. Snapchat soon after creating stories also created private stories, so people can select all of the people they want to see that select story. So even if a parent tell their child that they have to add them on snapchat so they can monitor what they put on their story, the kid could still have a private story that their parents can not see.
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